Akuji and his right hand man, Benjiro, lead a parade every night in different towns. With Akuji singing and Benjiro playing his instruments, they capture the attention of all the townsfolk. With Akuji's quirk, Death Parade, he lures everyone into the parade. Being exposed to the song too long, will cause you to descend into a state of madness. Thus losing yourself to it. Once Akuji and Benji have successfully lured a crowd, they march them to their deaths. Stealing the belonging of the dead to continue living. Akuji will do anything to get what he desires, he acts childish and shows a jokester persona, but deep down he plans out everything, and doesn't intend to lose. If anything, he loves to toy with others!